Don claims often in the media that cheap booze is the scourge of modern society and is getting cheaper. That unless it is taxed we shall all die and be reduced to mindless beasts rutting in the fields.
However in the real world, not the taxpayer funded public sector or fake charity industry that Don works in; alcohol is (on average) more expensive than it used to be - see here(link). According to the Office of National Statistics:
Between 1980 and 2008, the price of alcohol increased by 283.3%. After considering inflation (at 21.3%), alcohol prices increased by 19.3% over the period.
Now either Don is misinformed, or he is a deliberate liar?
Alcohol units quoted by thin lipped puritans out to raise taxes and destroy the beer trade are utterly useless with no basis in real science what so ever:
I shall quote The Times which said the recommended weekly drinking limits of 21 units of alcohol for men and 14 for women, first introduced in 1987 and still in use today, had no firm scientific basis whatsoever.
Head of a fake charity, Don sees his role as blowing booze into a media problem. A scaremonger who claims that a tipple or two turns us into mad beasts that need control. Then booze can give us cancer, reduces our immune system leads to all of societies ills. Unelected, a puritan who is given your tax money to put across his pet message. Don needs to be stopped.